Rebel Yell Whiskey

About Rebel Yell Whiskey

Rebel Yell was founded in 1849 by W.L. Weller & Sons Company in Kentucky and is today owned by Luxco, while the whiskey is produced by Heaven Hill Distillery Company at its distillery in Louisville. The brand uses a classic "wheated" mash bill with wheat instead of rye, giving a soft, round flavour with notes of honey, butter, plums and raisins and a long, warm finish. Collectors take an interest in the name's historical link to pre-Prohibition Southern bourbon, while newcomers meet an accessible, affordable entry into the soft, wheat-based bourbon style.

History & Background

W.L. Weller & Sons Company founded the recipe in 1849, decades before the American Civil War gave the name Rebel Yell its historical resonance, named after the distinctive war cry Confederate soldiers used to unnerve the enemy and boost their own morale. The brand remained relatively local for many years until it changed hands several times during the 20th century and eventually ended up at Luxco, while production itself stayed in Kentucky. Today Rebel Yell is produced by Heaven Hill, one of Kentucky's most respected family-owned distilleries, which has carried the original wheat-based recipe forward largely unchanged since 1849.

History & Background

The brand was launched in 1849 and is one of the older bourbon traditions in Kentucky, with a historical tie to the state's Southern heritage.

Production & Style

Rebel Yell uses wheat rather than rye as the secondary grain in its mash bill, giving the bourbon a softer, more approachable character.

Signature Style

Soft, Sweet, Approachable
The taste offers a soft, sweet character with distinct notes of caramel and vanilla.

Facts

Did You Know?

The name Rebel Yell refers to the famous battle cry used by Confederate soldiers during the American Civil War.

Like Rebel Yell Whiskey? You should also try:

Jim Beam Whiskey, Willett Whiskey and Four Roses Whiskey.