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Cards

Rooster Rojo

A tequila with a flamboyant rooster on the label, a symbol borrowed from Mexican folk art. Rooster Rojo isn't built around an old distillery or a long family history, but around a simple idea: a clean, accessible tequila equally at home in a margarita or sipped on its own. The label is hard to miss, and that's the point.

  • Bottle of Rooster Rojo Añejo Tequila with dark amber liquid
    Item no.: 505956-498796-452-6

    Behind the walls of Fábrica de Tequilas Finos in the town of Tequila sits a colonial building from 1923, its thick stone walls holding on to stillness. Here, Rooster Rojo's barrels are left long enough for the agave to change character – from fresh and green to dark, round and spiced.

    Expert Description

    Rooster Rojo Añejo Tequila is a Mexican Añejo Tequila made from 100% agave, bottled at 38%.

    Rooster Rojo was founded in 2000 and distills at Fábrica de Tequilas Finos in the town of Tequila, Jalisco – a colonial building from 1923 that today houses production of the brand's entire range. The line is built around three classic styles: Blanco, Reposado and Añejo, all made from 100% blue agave. The Añejo expression stands apart with a minimum of 12 months' ageing in oak barrels, giving it a darker colour and a deeper, rounder character than the younger expressions in the range.

    Tasting Notes

    Nose

    Chocolate, tobacco, coffee and oak.

    Palate

    Full-bodied, with agave, caramel, vanilla and a distinct touch of oak.

    Finish

    Concentrated yet soft and long, with a delicate hint of oak and vanilla.

    Specifications

    Name: Rooster Rojo Añejo Tequila
    Distillery: Rooster Rojo
    Region/Country: Jalisco, Mexico
    Type: Mexican Añejo Tequila 100% Agave
    ABV: 38%
    Size: 70 CL
    Cask type: Oak barrels
    EAN no.: 7503023613224
    Serving suggestion: Best enjoyed neat or on the rocks, so the deep oak and caramel notes get room to unfold.

    Flavour Profile

    Oak · Caramel · Full-Bodied · Vanilla

    Did You Know?

    Did you know Rooster Rojo distills inside a colonial building from 1923, even though the brand itself was only founded in 2000? The old building in the town of Tequila gives the production a historical setting the brand has grown into.

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    • 46,75
      1pcs.
      40,75EUR
  •  Rooster Rojo Reposado 70 cl 38%
    Item no.: 505956-498796-452-5

    At the foot of the Tequila volcano in Jalisco, a rooster stands as the brand mark, and the water is filtered through real Mexican silver – Rooster Rojo does things its own way.

    Expert Description

    Rooster Rojo Reposado Tequila is a Mexican Reposado Tequila made from 100% agave, bottled at 38%.

    Rooster Rojo is distilled at Fabrica de Tequilas Finos in the town of Tequila, Jalisco, in an old colonial building dating back to 1923, where production began in 2000 under master distiller Arturo Fuentes Cortes. The blue Weber agave is cooked in autoclaves, fermented for up to 72 hours and double-distilled in copper-coil stainless steel stills. As one of the very first tequilas to do so, Rooster Rojo is blended with water filtered through real Mexican silver, before the Reposado expression rests for at least two months in French oak barrels.

    Tasting Notes

    Nose

    Ripe fruit, agave and a touch of oak.

    Palate

    Full-bodied with vanilla, caramel and agave.

    Finish

    Warm, concentrated and silky.

    Specifications

    Name: Rooster Rojo Reposado Tequila
    Distillery: Rooster Rojo
    Region/Country: Jalisco, Mexico
    Type: Mexican Reposado Tequila 100% Agave
    ABV: 38%
    Size: 70 CL
    Cask type: French oak barrels, at least 2 months
    EAN no.: 7503023613217
    Serving suggestion: Best enjoyed neat, or as the base of a classic Margarita.

    Flavour Profile

    Agave · Vanilla · Caramel · Oak

    Did You Know?

    Did you know Rooster Rojo was among the very first tequilas to blend its water through filtration with real Mexican silver?

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    • 40,00
      1pcs.
      34,75EUR
  • Bottle of Rooster Rojo Blanco Tequila with crystal-clear liquid
    Item no.: 505956-498796-452-8

    Where Rooster Rojo's Añejo rests quietly in oak for over a year, the Blanco takes the opposite path. It's bottled shortly after distillation, clear and bright, with the fresh, citrus-driven character of blue agave left fully intact.

    Expert Description

    Rooster Rojo Blanco Tequila is a Mexican Blanco Tequila made from 100% agave, bottled at 38%.

    Rooster Rojo distills at Fábrica de Tequilas Finos in the town of Tequila, Jalisco – an old colonial building from 1923, where the brand has produced since 2000. The Blanco expression is the range at its purest: unaffected by barrel ageing, showing the blue agave's natural freshness and sweetness without the spice and colour oak would add.

    Tasting Notes

    Nose

    Fresh and lively, with clear notes of citrus.

    Palate

    A touch of sweetness at first, followed by spiced notes of pepper.

    Finish

    Strong, yet soft and pleasant.

    Specifications

    Name: Rooster Rojo Blanco Tequila
    Distillery: Rooster Rojo
    Region/Country: Jalisco, Mexico
    Type: Mexican Blanco Tequila 100% Agave
    ABV: 38%
    Size: 70 CL
    EAN no.: 7503023613200
    Serving suggestion: Perfect in a Margarita or Paloma, but equally good neat over ice.

    Flavour Profile

    Citrus · Spiced · Fresh · Pepper

    Did You Know?

    Did you know Rooster Rojo Blanco never touches wood at all? It's bottled straight after distillation, giving you the blue agave's pure, unfiltered character in the glass.

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    • 36,00
      1pcs.
      31,25EUR
   

About Rooster Rojo

Rooster Rojo is a Mexican tequila, known for its colorful label featuring a rooster inspired by traditional Mexican folk art. For newcomers, it's an easy way into the world of tequila, while connoisseurs will recognise the bottle as part of a growing category of independent tequila brands that prioritise accessibility and cocktail versatility over long barrel ageing.

History & Background

Rooster Rojo isn't a distillery itself, but an independent tequila bottler that sources agave spirit from established distilleries in Jalisco and bottles it under its own name. The concept is built around accessibility: a clean, easy-drinking tequila for cocktails and everyday use, rather than an expensive, slow-aged prestige tequila. The flamboyant rooster on the label is a deliberate choice, inspired by Mexican folk art and lotería playing cards, and serves as the brand's visual signature in a market full of look-alike labels.

Production & Style

The tequila is distilled from 100% blue Weber agave from the Jalisco region using classic methods.

Signature Style

Agave-Fresh, Earthy, Accessible
The flavor offers a fresh, agave-forward character in an accessible, easy-drinking style.

Facts

ProducerRooster Rojo
RegionJalisco
CountryMexico
Founded2011
Official websiteroosterrojotequila.com
PronouncedROOS-ter RO-hoh
OwnerAmber Beverage Group (SPI Group)

Like Rooster Rojo? You should also try:

Sierra Tequila and Olmeca Tequila.